In the beginning
From the time I was a little girl, I’ve been in love with fashion and design. My mother dressed elegantly (and still does!) and it inspired me to pursue fashion as not just a hobby, but an art.
In fact, I think of fashion design as being, in many ways, similar to architecture —another passion of mine ( and what I plan to continue a master’s degree in when my kids are a little older).
When created with skill, emotional intelligence and an empathy for the people who’ll wear the clothes or inhabit the building, both fashion and architecture make statements and celebrate beauty. Both are visual, of course; but both have a lot more going on than simply what meets our eyes.
What I mean is: The subtext or “back-story” of art is what can make it so compelling.
How this journey began
My online boutique began, as some of the best businesses often do, as a hobby.
When I’d return from traveling to fashion shows in the United States and Europe, I’d host parties for my friends and show and share my “finds”—haute couture, beautiful vintage apparel and accessories I’d sometimes hunted down and frequently purchased for much more affordable prices than one might expect.
The business and fashion media are starting to pay more attention to specialty stores.
I was recently interviewed for a two-part online column by the California capital outlet of American City Business Journals, and for its print edition as well. I’m appearing on talk and entertainment shows and, as they say, expanding my brand—thanks to you.
So whether I’m at Fashion Week in Paris—or at exclusive shows in Milan, New York or Los Angeles—I’m always thinking about how what I see can help put an extra spark in someone’s life. Fashion is art. Fashion is design. And mostly, as I’m sure you agree, fashion is fun.
Get In Touch
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